Paid that compounds, not paid that burns.
Meta, Google, TikTok, LinkedIn. We build the account architecture properly the first time, run a real creative testing pipeline, and review every account weekly with the founder. No black boxes, no agency-speak — you see what we're spending on, and why.
A creative testing pipeline that never goes stale.
Most accounts plateau because the creative plateaus. We ship batches of net-new ad creative every two weeks, kill losers fast, and scale winners — across static, motion, UGC, and short video.
What we actually do every week.
Account architecture
Campaign structure built around how the platform's algorithm actually works in 2026 — not the structure your last agency set up in 2019.
Creative production
Static, motion, UGC, video. Ten to thirty net-new assets per month, scripted, designed, and shipped by us.
Audience & targeting
Lookalikes, custom audiences, intent signals, exclusion lists. Tight on the platforms that matter, broad where the algo wants broad.
Tracking & optimization
Server-side conversion tracking, GA4 reconciliation, weekly review meetings. You always know what's working and what's not.
Four touchpoints. Every week.
Performance review
What moved last week, what didn't, what we're killing, what we're scaling.
Creative ship
New batch of ads goes live. Old losers cut. Pipelines refilled.
Founder sync
30-minute call. Numbers, decisions, blockers. No deck.
Optimization
Bid, budget, audience, creative. Adjusted, not babied.